Celebrate Pride with PLUS and the SF Queer Nightlife Fund

• California’s #1 gummy brand is excited to bring back our best-selling limited- edition Pride gummy for the 3rd year in a row.

• $1 donated for every tin sold to SF Queer Nightlife Fund, which provides fincial relief directly to individuals who have lost work as a result of COVID-19.

• Find Your Just Right with our delicious, doseable, and uplifting edibles in fan favorite flavor Pride Rainbow Sherbet.

What Pride Means to PLUS

The spirit of Pride is about celebrating community, and in today's age of social distancing, staying connected and supporting our communities is more important than ever. PLUS will donate $1 from every limited edition Pride tin sold to organizations that support the LGBTQ community. In the past two years, they’ve donated to The Trevor Project and the SF LGBT Center, with over $60,000 donated last year alone.

This year for Pride, in light of the COVID-19 pandemic, PLUS is excited to partner with the SF Queer Nightlife Fund (SF QNF) in order to focus our impact on those within the LGBTQ community disproportionately affected by the financial crisis that the pandemic has caused. Nightlife is central to the Bay Area’s queer culture and is the core of the community. People working to keep that industry alive and vibrant have suddenly found themselves out of work. SF QNF has stepped in to help the most vulnerable members of their community in a time of great need.

“The San Francisco Bay Area is world-renowned for its queer nightlife. Queer nightlife is integral to the arts and cultural diversity our area has come to represent, and it provides a safe space for diverse and creative self-expression. Those who work in queer nightlife are the heart and soul staffing the venues, events, and entertainment that keep us connected and a true community. I wanted to be involved in starting this fund to address the struggle of those who make the magic of nightlife happen—to address their own individual needs and to secure the endurance of queer nightlife in the Bay Area," says Phil Hammack, Founder and Chair of the Steering Committee of the QNF.