IYKYK CAM - Cultivating the Future for Women in Cannabis

Anna Willey was the first woman to open a dispensary in Colorado. Willey then brought her expertise to California in 2018, where she is now the current CEO of CAM.

"The three main values that hold the whole CAM family together are people, plants and practice,” explains Willey. “CAM is proudly one of the largest, female-owned cultivators operating in California today."

“Together, we will rise to become the first, woman-owned cannabis brand to distribute to all 50 states and beyond.”

“They always say you're only as good as your last harvest, and CAM takes that as a personal challenge," explains Willey.

"Each time we choose a new strain, plant a new bed, or dry and cure a new batch, we're looking at ways to improve because practice makes progress. We strive to grow people and plants with empathy, respect, and state of the art technology."

By focusing on cultivating and producing the highest quality products, it is CAM’s mission to make the benefits of this plant known to as many people as possible. CAM continually strives to create an experience that matches the level of care and quality they put into every step of the cultivation and production process.

"There are a lot of jars out there these days that reference exotic, world-class, or top-tier status,” says Willey.

Manzano has a dark and almost spiky flower structure. She has a doughy smell blasting off this strain that smells like a pie crust left out to cool in the windowsill. After you start breaking it down, Jealousy rears its head with that telltale purple-and-green color and its floral, varnish-like aroma. Manzano Gelato is like a pie, filled with wildflowers and sweet tarts.

The dramatic burst of color tipping these frosted flowers gives off an appearance we describe as "purple fieri." Right when the lid comes off, you get the unmistakable smell of sweet cream. Inside, things start to get gassy and fruity but with an herbal quality, and while the dry inhale may carry more of the Cookies n' Cream influence, the Secret Weapon gets revealed in the effects.

A combination of old-school '98 Bubba and GSC, the family resemblance on this strain will transport you to an era of hacky sacks and YOLO hats. The dry inhale is an airline cookie dipped in a cup of gasoline, but the taste is a first-class blending of GSC's fruitiness with the earthiness of Bubba, giving you a dense flavor that sinks straight to the bottom of your mouth.

One of CAM’s most critically acclaimed offerings, these buds are shaped like foam footballs and smell like sugar stored in a wooden box. Kush Mints is soft, minty, and a little musty. Her smell becomes almost like sweet tea once it's been ground up. Kush Mints even carries a hint of grape bubblegum in its flavor. Kush Mints is the kind of weed that makes you feel better just by smelling it.

Runtz is a cross between Zkittlez and Gelato; its fruit smell and taste are its trademark and namesake. This cultivar hits right in the middle, with the possibility of offering relaxing and mildly uplifting with euphoric effects. Runtz gets its creamy gas flavor from its Gelato parent, and its sweet fruity flavor from the Zkittlez provides a sweet custard exhale of fuel-like flavor. Dominant terpenes are considered to be Caryophyllene, Terpinolene and Myrcene.

CAM’s aim is to bring people together to experience the best cannabis one harvest at a time. CAM keeps focus on the lifeblood of this industry close to heart and mind. They continue to recognize the culture and the men and women that have helped them grow as a cannabis company.

“CAM is about growing cannabis but also growing as individuals, and as a culture," says Willey.