Pure Beauty: Earth-Friendly Cultivation Led by Female Innovation

Leading Cannabis Innovation Through Female Leadership and Sustainability

In an industry traditionally dominated by male leadership, Pure Beauty stands out with CEO Imelda Walavalkar at the helm, steering the company toward sustainable innovation and social responsibility. This Women's History Month, we're proud to spotlight a brand where women and minorities comprise over 65% of the team - a diversity that Walavalkar credits as instrumental to the company's success.

Sustainable Cultivation Practices

Pure Beauty's commitment to environmental stewardship sets them apart in the cannabis industry. Their cultivation methods include:

• LED lighting systems that use 50% less energy than traditional grow lights
• Water conservation through air-harvesting technology
• Natural pest management using beneficial insects
• Organic inputs and soil management
• Minimal packaging with plant-based materials

A Living Ecosystem Approach

Rather than relying on conventional farming methods, Pure Beauty embraces a holistic approach to cultivation. Their "food web" system incorporates:

• Beneficial insects like roly-polys and earthworms
• Friendly bacteria and fungi
• Natural disease prevention
• Organic nutrient cycling

Premium Products with Purpose

Terry T x Gelato 33 exemplifies Pure Beauty's commitment to thoughtful cultivation, offering a balanced 2:1 CBD ratio with complex terpene profiles. Their product line includes:

Flower Collections

• Canal St Runtz - Premium indica with stunning purple hues
• Lemon Sportif - Classic sativa with fresh citrus notes
• Midnight Snack - Calming indica hybrid

Pre-Roll Series

• Hybrid Babies Mini Pre-Rolls - Perfectly balanced effects
• CBD Babies Mini Pre-Rolls - Gentle, balanced experience
• Indica Babies Mini Pre-Rolls - Evening relaxation
• Sativa Babies Mini Pre-Rolls - Daytime enjoyment